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Tuesday, May 6, 2014

Zippo Encore Partners with
Country Music Star Jerrod Niemann

Zippo Encore today announces a partnership with country music star Jerrod Niemann. Through the collaboration, Zippo Encore will join Niemann’s summer tour, for all appearances from May through September. At each concert stop, Zippo Encore’s pop-up retail shop will feature exclusive custom lighters, including two which were designed by Niemann himself as part of the Zippo Encore Artist Custom Series Program. These special lighters will only be sold at the Zippo booth at each of Niemann’s concerts. Niemann will also visit the Zippo booth for autograph signings at six concert stops, which will be determined during the tour.

In addition to purchasing exclusive Custom Series lighters, visitors to the Zippo Encore booth can also participate in an onsite lighter design contest by creating a hand-drawn design. One lucky winner at each tour stop will receive a Zippo Lighter. At the end of the tour, a grand-prize winner--as chosen by concertgoers who visit the booth--will win a Zippo Encore Schecter Guitar. The Zippo Encore concert booth will also offer giveaways, including Zippo lighters, guitar picks, t-shirts and bandanas, with their “Spin It To Win It” game.

Niemann’s newest Sea Gayle Records/Arista Nashville album, High Noon, was released on March 25, 2014. The album’s first single, “Drink To That All Night”, recently spent two weeks at No. 1 on Billboard’s Country Airplay Chart. Niemann’s critically-acclaimed debut album, Judge Jerrod & The Hung Jury, debuted at No. 1 on the Billboard Country Album Chart in 2011.

"I'm proud to team up with Zippo because they are a small town American-made company that believes in loyalty and family,” said Jerrod Niemann. “They have been a huge part of our country's history spanning from Hollywood to our military. I'm excited to be a part of the family."

Niemann visited Zippo’s headquarters in Bradford, Pa., on May 5th to announce the partnership, tour the Zippo factory, and learn more about one of America’s most iconic and patriotic brands.

“We’re excited to begin this dynamic partnership with Jerrod, one of the most talented country music artists in America,” said Brent Tyler, global brand manager, Zippo. “Jerrod’s enthusiasm for the Zippo brand, as well as his eagerness to fully immerse himself in Zippo culture, shows that the excitement is mutual.”

Leading up to Niemann’s summer concerts, the Zippo Encore Facebook page will host giveaways for tickets and passes to each concert, as well as other prizes all summer long.

Zippo Encore will be providing music lovers with unique access and experiences to some of the top music tours throughout 2014. For more information about Zippo Encore’s full program lineup, visit www.facebook.com/ZippoEncore. Zippo lighters can be customized at anytime at: www.Zippo.com/customize.

Pictured, (top) Country music star Jerrod Niemann played an exclusive 15 minute concert for the Zippo employees on May 5. Niemann visited Zippo’s headquarters to announce his new partnership with Zippo Encore, tour the Zippo factory, and learn more about one of America’s most iconic and patriotic brands. Through the collaboration, Zippo Encore’s pop-up retail shop will be present at every Jerrod Niemann concert appearance from May through September. (Right) Country music star Jerrod Niemann and Zippo Encore spokeswoman Jayme Foxx show off their Zippo Encore Custom Series Program lighters at Zippo headquarters in Bradford, Pa. Niemann visited Zippo’s headquarters on May 5th to announce his new partnership with Zippo Encore, tour the Zippo factory, and learn more about one of America’s most iconic and patriotic brands. Through the collaboration, Zippo Encore’s pop-up retail shop will be present at every Jerrod Niemann concert appearance from May through September.
Photos provided by Zippo

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