Zippo Joins Masters Walleye Circuit
Minnetonka, MN—Zippo Manufacturing Company, maker of the legendary lighter synonymous with surefire performance, has joined their Outdoor line of products with the Cabela’s Masters Walleye Circuit as an Official Sponsor for the 2012 tournament season. “Our anglers and staff are proud to welcome the Zippo Outdoor division to the Cabela’s MWC family,” said Executive Director Dan Johnson. “Their rugged products are a perfect fit for our hard-fishing competitors, as well as the legions of fans following them in our television, print and digital spaces.” In 2012, Zippo marks its 80th anniversary as one of the world’s most recognized brands. Based in Bradford, Pennsylvania, Zippo markets in more than 160 countries and is on track to produce its 500 millionth windproof lighter in 2012, each backed by an unparalleled lifetime guarantee. In addition to its iconic windproof lighter, Zippo’s diverse product line includes lighter accessories; butane candle lighters; watches, fragrance and lifestyl...