Zippo to Acquire Ronson
Zippo Manufacturing Company announced today that the company has executed an agreement to purchase certain assets of Ronson Consumer Products Corporation, Woodbridge, N.J. The agreement also includes Ronson Corporation of Canada, Mississauga, Ontario.
Ronson has developed a strong business in the lighter fluid market and also markets an array of pocket and multi-purpose lighters and butane torches.
Zippo is one of the world’s most widely recognized brands and is best known for its iconic windproof lighter. The company also markets lighter accessories, butane candle lighters, and lifestyle products for men such as leather goods and writing instruments. A new line of fire-related outdoor gear is being launched this fall.
According to Zippo President and CEO Greg Booth, “Zippo is looking forward to adding the venerable Ronson trademark to its family of brands. This acquisition provides an opportunity to expand our business, particularly leveraging Ronson’s competitive position in the lighter and fuels markets. We are very excited about the growth opportunities for both brands.”
The Zippo purchase agreement does not include the Ronson Aviation subsidiary of Trenton, NJ.
Zippo was founded by George G. Blaisdell in 1932. Other Zippo subsidiaries are W.R. Case and Sons Cutlery Company, Bradford, PA and Zippo Fashion Italia, Vincenza, Italy. Ronson was founded as The Art Metal Works in 1886 by Louis V. Aronson and has been marketing lighters since 1913.
e-mail from Pat Grandy, Zippo
Ronson has developed a strong business in the lighter fluid market and also markets an array of pocket and multi-purpose lighters and butane torches.
Zippo is one of the world’s most widely recognized brands and is best known for its iconic windproof lighter. The company also markets lighter accessories, butane candle lighters, and lifestyle products for men such as leather goods and writing instruments. A new line of fire-related outdoor gear is being launched this fall.
According to Zippo President and CEO Greg Booth, “Zippo is looking forward to adding the venerable Ronson trademark to its family of brands. This acquisition provides an opportunity to expand our business, particularly leveraging Ronson’s competitive position in the lighter and fuels markets. We are very excited about the growth opportunities for both brands.”
The Zippo purchase agreement does not include the Ronson Aviation subsidiary of Trenton, NJ.
Zippo was founded by George G. Blaisdell in 1932. Other Zippo subsidiaries are W.R. Case and Sons Cutlery Company, Bradford, PA and Zippo Fashion Italia, Vincenza, Italy. Ronson was founded as The Art Metal Works in 1886 by Louis V. Aronson and has been marketing lighters since 1913.
e-mail from Pat Grandy, Zippo
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